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Mastering the Art of Sales Forecasting


Knowing your business and calling it correctly is one of the most important contributions account executives make to the team's success. 

Learning to forecast accurately is art and science. This guide, written by two leading experts in go-to-market execution, offers a simple and effective framework for forecasting success. 

Whether you're new to sales or leading a team of your own, this guide will help you up your game.